- Field.io is a very inclusive creating environment that engages all its members as a community. They are R&D based and their start point for creation is play or experimentation. Their medium is computer graphics with a focus on physical simulation
- Physical simulation can either visualize / generate feelings for abstract topics or extract abstract topics from a concrete object. In other words, it is like finding an visual anchor that can slightly guide the audiences’ imagination on the concept. The former aspect can be exemplified by the IBM project, while the latter one can be exemplified by the Quantum Computing project.
- Their projects can be also used to intensify a feeling that people feels in some environment. The key is to capture elements that condenses the vibe of the environment. Examples include the London and Beijing Adidas project
- One of the creators are inspired by narratives instead of previous CG examples because this provides freedom to create something unique. However, the other one thinks that the narratives alone are too flat.
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