The chapter covers communication, patterns and it uses. It starts by explaining communication as a code, as a series of cues that are interpreted by us and that have a meaning. Since it is a code, it uses patterns to establish meaning. For this reason, communication is not necessarily a two way road. Humans pick on cues from the environment, we find patterns, even if they were not intentionaly put there, and even if we cannot respond to them. This makes me think of how can personal experience can present a problem for communication. Not everyone has the same pattern system, which causes misunderstandings to interpret the same information. I wonder how we manage to have a close enough sysmtem to even begin to communicate. I guess this is what the book means when it says that it doesn’t matter if patterns are worng, as long as they are definite. I find interesting the idea of the mind being a passive element of organizatoin, which is probably why pattern recognition is not effective all the time. Cues are ignored or misinterpreted all the time. I am not sure I understand how lateral thinking can be used to overcome these problems. I get the idea of the patterns to be “broken” in order to find solutions, changing the perspective to arrive to a different idea. But I fail to undestand how this could be a mechanism, a consistent one at least .