Chapter 1 of “Lateral Thinking” by Edward de Bono lays the groundwork for the book’s exploration of a different approach to problem-solving. De Bono introduces the concept of lateral thinking as a departure from traditional linear thinking, emphasizing the need for flexibility and creativity. He highlights the limitations of vertical thinking and encourages readers to challenge assumptions and explore alternative perspectives. The chapter serves as an invitation to embrace a more open and unconventional mindset, setting the stage for the subsequent exploration of practical techniques to enhance lateral thinking abilities. Overall, it provides a thought-provoking introduction to the concept and importance of lateral thinking in problem-solving and innovation.